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News: I Want My Name


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I Want My Name

The first draft of my children’s book on how the internet works

Websites are made by people. Big websites are made by lots of people. Some websites charge for things. Some websites let people use them for free. Those websites are really popular. And people really like to share their lives with them. But they need money to stay [...] Continue reading


I Want My Name

Pattern recognition

This rings so true (from Cliff Harris): The top assumption about ads is that they are trying to consciously persuade you to purchase the product. Ha. No. That was maybe 50-100 years ago. Thats not how ads actually work, although frankly 75% of people who actually work in advertising have no idea about this. [...] Continue reading


I Want My Name

Rethinking Twitter

Long story short, I started using Twitter again (@chofficehours). Maybe not forever, but for now, Twitter fills a hole that I haven’t been able to fill elsewhere — it gives me the ability share little thoughts effortlessly, and its massive install base lets me connect with people easier than on any other platform. And [...] Continue reading


I Want My Name

Your ideas intrigue me…

Our team receives a few monthly industry newsletters. One arrived today in an email. Well, kind of. The email arrived, announcing the newsletter. But the content of the email wasn’t the newsletter. The content of the email didn’t even contain teasers or highlights of the newsletter’s content. Just a link to click. So [...] Continue reading


I Want My Name

How to sound like a decent person on the internet

I’ve come to the conclusion that most people on the internet are unintentional jerks. Read any comment section, most of the emails you receive, most of the tweets and messages in your social stream, and the bulk of the websites you find that aren’t written by content pros, and you’ll find the same mistakes [...] Continue reading


I Want My Name

Small b blogroll/aggregator

A few tweets came in around the end of last week, and my slightly over-caffeinated brain has been taking a stroll with them for a few days now: @tropicalmba: there’s an opportunity for a startup to help solve this problem. “I miss blogrolls” @tomcritchlow: Yeah! Blogrolls are ace. We can build our own [...] Continue reading


I Want My Name

Further ramblings on remote work and accoutrements

Chris was pretty much spot on regarding what remote work is like. Really, any workplace takes adjustment: your kitchen table or a cube farm or (ugh) open concept office. However, further recommendations for working remotely (or at home)… Regular lunch buddies are great. Gets you out of the house, good food, tasty beers, [...] Continue reading



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