After posting yesterday’s post, Steffi brought up a really good point: There should be something like tapering in work as well, so people can take a deep breath, especially before they face big challenges. Usually, it’s the opposite. But you can’t always keep on pushing. Recovery is when you get stronger. What an [...] Continue reading →

Most of the iwantmynamers live in countries that seem to have a solid grasp of this, but here in the US (where I am), taking time off is either treated as a luxury or one of those things you push out of your head like a dirty thought. The fact that most of us [...] Continue reading →

It’s easy to get stuck in the growth mindset where everything is a possible profit center, and you should always be preparing for international success. But the dream of the internet isn’t that. The dream is to get excited about stuff that appeals to small, niche communities. As far as domains go, .com [...] Continue reading →

As a content guy, I can’t help but notice how brands use interactions to create a mood. Some brands do it better than others, but when you successfully introduce an element of fun — like the MailChimp high-five after an email send — it kind of gives the brand a soul. What makes [...] Continue reading →

As a company, iwantmyname is firmly in the work/life balance camp, but the blog has been haunting my dreams. Not the content — I can handle the content — but the layout. I just don’t thing we’re doing it right. Right now we have what I would call a variation of the standard [...] Continue reading →

I wrote an article a week or so ago about lock-in, but I failed to mention the most egregious form of lock-in ever created in the history of the humanity — the Facebook login. You know, the little button you see on a staggering amount of website logins. The convenient little tool that lets [...] Continue reading →

Alt title: I miss The Deck Network In my likely tiny bubble of the internet, people are having sprawling discussions about where content should go. Should it go on social media? On blogs? On social media that looks like blogs? I’m firmly in the blog camp, but I’m hitting a wall. I want to [...] Continue reading →