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News: Rick Latona


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Rick Latona

The War of 1812 The Navy’s War by George C Daughan

I've been behind on book reviews so excuse the numerous blog posts, Facebook and Twitter updates coming this weekend. I've actually been consuming books at a near record pace recently as I've fallen back in love with listening to audio books. With so little time to sit and read holding a book, audio books allow [...] Continue reading


Rick Latona

New Product Announcement – ResearchLabs.com

Here's an opportunity for designers and webmasters to make some money developing premium domain names. This is a soft and very humble launch. We are trying to get this out the door on a shoestring budget. Over the years I've lost a small fortune trying to mass develop domains as mini-sites and then lost another [...] Continue reading


Rick Latona

I have a large client buying domains and websites that have a PageRank of 5 or higher

This is an announcement that I have a client that is buying any sort of domains and websites (good or bad) that have a Google PageRank of 5 or higher. Please contact me if you have any for sale. Do not put them in the comments. Tell me using the contact form on my blog. [...] Continue reading


Rick Latona

Are singular or plural domains better?

This is a subject that has been on my mind a lot lately. The domainer in me would naturally gravitate to the plural of a domain in most cases. After all, a store called refrigerator.com doesn't make as much sense as refrigerators.com. Just how big is their inventory? Since relaunching Latona's and refocusing my brokerage company [...] Continue reading


Rick Latona

A particularly good deal on Latona’s – easytoinsureme.com

Let's break down a deal that is particularly great due to a recently lowered reserve. The site is easytoinsureme.com which has just been reduced to $50,000. Here's a link to the listing. I think it's prudent to get right to the biggest thing everyone is going to want to talk about, the revenue reported on [...] Continue reading


Rick Latona

Who should make the first offer, the buyer or the seller?

I once heard that 86% of statistics are made up on the fly. In that vein, here's my article. Most of my life I've felt what I think nearly everyone else feels that you are better off getting the other party to make the first offer.  It's the standard in business at large, not just [...] Continue reading


Rick Latona

2012 Will be the year of 3 and 4 word domains

I don't normally make predictions, publicly. Ok, maybe I have a couple of times. This one is a bit more bold, though. Perhaps it's because I work with so many search engine guys at our website broker service that's helping me form this opinion. Or maybe it's the press releases from companies like Bankrate where [...] Continue reading



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